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How does the AI Assistant work?

What can the AI Shopping Assistant help me with? You can ask the assistant anything related to your shopping experience here. It can help you find the right products from our store that you’ll love, as well as provide advice on product and purchasing questions. Just let it know what you’re looking for or what you need help with in a casual two-sided conversation.

How does the AI Shopping Assistant work? You can open the Assistant from the homepage, the catalogue, or the product detail page by clicking the Assistant icon. This store is powered by GenCart, an AI shopping assistant integrated directly into our platform and built on Claude, the AI developed by Anthropic. When you ask the Assistant a question, it forwards this and previous questions and answers to Claude, which then decides on next actions (e.g. asking a clarification question or suggesting relevant products from our catalogue). Following our store’s instructions, Claude will analyse your questions and match your input to the most fitting products available in our store. The Assistant also takes into account where you are on our platform and provides tailored conversation starters accordingly. For instance, if you are browsing a specific category and open the Assistant, it will acknowledge this and suggest relevant queries to help you find what you’re looking for. To make your product discovery easier, the Assistant recommends products that best match your activity during your current visit. You can access your last chat for 20 minutes after it ended. After this, you can always start a new chat by clicking on the Assistant icon again.

Can I also talk to a human to get advice? The AI Shopping Assistant is not supported by a human advisor. It is an AI-based assistant that uses data and algorithms to help you discover products and answer shopping questions. If you have order-specific questions, please reach out to our customer service team directly.

If the Assistant is not human, then how does it make an assessment? The Assistant relies on your questions and conversations, where you are in our store, your activity during your current visit, and Claude’s capabilities to provide appropriate answers and suitable product recommendations for your needs.

How do you ensure that answers are fair and correct? The Assistant responds specifically to the content of your request, following our store’s clear, neutral instructions to Claude. It is designed to provide safe responses and to focus exclusively on topics related to our products and store. Additionally, a safety filter is in place to prevent the Assistant from responding to potentially unsafe or off-topic questions. However, please note that AI-generated answers can sometimes be subjective, inaccurate, or influenced by biases. For more information about the underlying Claude model, please refer to Anthropic’s policies at https://www.anthropic.com/legal/privacy.

How can I get back to my last chat? You can return to your previous chat by clicking on the Assistant icon on the same device.

Will my chat data be shared with someone outside of this store? The Assistant uses the information you provide within the chat and shares it with Anthropic (via GenCart) in order to generate the most suitable answers to your questions. Anthropic will not have access to your customer account data and will not use your chat to train their model.

Who can I contact in case I experience problems? If you experience any problems with the Assistant, please contact our customer support team.